Delivered: brand bio, podcast intro, mission statement, one-liner.
Adison and I worked together to come up with copy for her beautiful podcast, The Balance Podcast. She's currently not doing the podcast since she had her baby girl, but I still come back to look at bits of copy we ended up with (and listen to the episode archives!)
The wholeee reason I write copy is because I've seen how it changes the game for so many small business owners. In only a handful of weeks, you can go from that vague, unnameable, stuck feeling of "I'm not quite sure who I am" to "I'm here for a reason, and I can tell you about it."