make your website actually effective.

Because let's face it— your website isn't terrible. You know who you are, you're booking clients. But. It's just not 100% anymore, you know?
Let's make your copy the best it can be.

Because let's face it— your website isn't terrible. You know who you are, you're booking clients. But. It's just not 100% anymore, you know?

Let's make your copy the best it can be.

I see you— you've been running your business for a little while now. You wrote your website yourself, and you're honestly kinda proud of it. But sometimes a good thing isn't a long term great thing, and that's okay. We can work together with what you have already, add and subtract as needed, and then get you some shiny new updated website copy.

you don't have to settle for meh copy.

How It Works

FIRST THIS

After consultation and contract, you tell me where you are and where you want to be via questionnaire.

THEN THIS

You get a document with the suggested and in process tearing down and rebuilding. (AKA copy draft)

and THEN THIS

You tell me what needs revised or repainted, and I put on finishing touches. Invite your people to come.

i can help because i've been there

Three years ago, I thought copy was mostly cringy.

I wondered if there was any way to help creatives offer their services without shouting at the top of their (virtual) lungs.

I had spent months working with women who had been abused and trafficked, and marketing tactics felt, to me, just like more manipulation. (Even though that's rarely the intent.)

Now I realize it IS possible to market our offers clearly.

Re-examine your structure

What worked once or used to be in style may be totally wrong now. And that's okay. We'll make it current and solid.

Ariticulate your offers

What exactly do you sell to your people? Having someone else write it for you can be clarifying for them and you.

Be trustworthy

This is never something I guarantee. BUT. We can work together to make sure your copy is as accurate as possible.

ready to get starteD? let's go >

“Abby exceeded my expectations in every

way I could imagine.”

- caleb Jenkins, jenkins consulting

"Investing in a copy day with Abby was the
in launching my next business..."

best choice

best choice I made

Aside from the heart of who she is, Abby is a wildly professional and talented copywriter. She "deciphered" all of my jumbled thoughts and magically spit it out back to me in a way that made sense, conveyed the feeling I was trying to embody. Abby is a GIFT, and I will never stop sharing how amazing she is. Hire. Her. Now.