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musings on life + copy

Three Things that Inspire Me When I’m Stuck

Today is one of those days that I feel uninspired and unmotivated. I mostly want to curl up in my cozy bed and sleep for the afternoon, or else snuggle with my husband on the couch and read a favorite, familiar book—the kind that makes you get lost to the world and come back with […]

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READER

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beauty that saved my world this winter – 2026

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copy as the thing your brand is built on

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Does Your Copy Sound AI Generated? A Few Quick Filters

It’s Actually Okay If You Can’t Totally Relate to Your Clients

Beauty that Saved My World This Summer – 2025

The Power of a Homey Brand (And How to Make Yours Into One)

One Hack to Make Your Clients Feel Welcome: Use Their Words

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Tell it Like is Is: How the Foundation of My Studio has Kinda Changed My Life

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Poppy is ONE! 7 Things I’ve Loved About Her First Year ♡

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Why Exchanging Hooks for Invitations Makes Your Copy More Trustworthy

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Copy Strategy Hour: A Solution for When You Need Copy but the Economy is Scary

6 Ideas for How to Write Compelling Headline Copy

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How to Write (NOT BORING) Body Copy for Your Creative Website

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Custom Copy Project: Evie McLeod’s Website Copy

When Life is Heavy, Do Something Beautiful

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If You’re in a Creative Slump, Make Room for Your Thoughts

5 Steps to Take Your Website Copy from Okay to Excellent

What Worked and What Didn’t in 2024 (Studio Version)

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Why Investing in Copywriting Can Bring You Much-Needed Clarity

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Remind Yourself Who You’re Here For (I’m Here For the Artists)

I’m Back + We Have a Baby Girl!!

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Project Feature: Abigail Traver Photo

What to Do When Your Brand Isn’t Unique

5 Home Page Headline Prompts That You Can Use Today

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How I’m Thinking About Maternity Leave

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How to Make the Weekly Grind of Writing Actually Fun Again

If You’re Stuck, Start With Boring

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Burn Out Doesn’t Always Come From Too Much Work

The First Step To Finding Your Brand Message

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Do Your Clients Trust You?

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Yearly Refresh: What Website Copy Should You Prioritize?

Move Slowly into 2024

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How to Reflect the Season in Your Copy

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My Favorite Ways to Rest (That You Might Like Too)

When Should You Hire a Copywriter?

when to hire a copywriter

copywriting for ethical brands

Some Thoughts After Two Weeks Out of Office

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These Time-Management Methods Routinely Save My Life

The Unexpected Reason Why You’re Not Inspired

How to be inspired as a copywriter for your creative business

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How to Start a Creative Business from Scratch

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Best Practices for Your Website Body Copy

Why You Need to Stop Ignoring Your Header Copy

website header copy

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Programs I Would Use if I Was Starting My Creative Business

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How Messaging Can Transform Your Creative Business

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Copy Tips for Photographers Struggling to Stand Out

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Routines for a creative copywriter working from home

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Stop Pushing Through When You Get Stuck.

Service Feature: Complete Brand and Website Copy

My Four Favorite Podcasts About Business and Copywriting

Podcasts for creative businesses

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5 Mistakes Creatives Are Making on Their Website Copy

How to Write Copy that Sells—Ethically

Ethical Copy DOES Actually Sell. Here’s Why.

Ethical copy sells. Does ethical copy actually convert

Custom Copywriting Project Feature: Daughters of Promise

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Is Copy or Design More Important? A Brand Case Study

For When You Can’t Find the Right Word: Four Hacks to Get your Brain Going

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Instagram Sustainably: Seven Quick Ways to Make IG Good Again

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Three Easy Ways to Clean Up Your Website Copy

Why Do I Need to Know Who My Ideal Client Is?

Know who your ideal client is

Three Things I Learned in 2022

How to Write a Brand Tagline: Four Simple Steps

Brand Copy Voice: What It Is and Three Examples

What is brand copy?

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Four Things Saving My Life This Late Autumn

4 Practical Ways to Deal With Entrepreneurial Loneliness–Some Encouragement for Fellow Creatives

avoid creative loneliness

Studio Tell copywriting for small businesses favorite books

Three Favorite Books of 2022 (So Far)

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Ethical Marketing: A Background Story and Definition

Top Four Tips for Working From Home – A Beginner’s-ish Guide

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Quiet, Please: How to Market your Business Without Shouting

The Top Tools I Use for my Business

Things Saving My Life This Summer –2022

Why You Should Lean In to Your Big Dreams

Introducing: Studio Tell

I Recommend Traveling Outside Your Home Country

Three Questions to Ask Yourself as you Rewrite Your Website

Why write? (When there’s already so many voices out there?)

The Basic Structure of Writing Copy

How to Make Your Website Stand Out

Favorite Things from This Winter

Copy in One Day

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Looking for Joy

Invitational Marketing in a Manipulative World – Some Questions to Spark Conversation

Three Things that Inspire Me When I’m Stuck

The Hardest Part of a Service-based Business: Four Steps to Make Content Creation into Something You Don’t Hate So Much.

Five Best Things from This Fall – A List to Inspire Lists

Get New Website Words – The Details of the Basic Copy Package

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Let Your People Breathe: Why and How to Use CTA’s in your Copy

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Three Most Common Misconceptions about Copywriting

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Three Ways to Practice Rest

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Marketing Doesn’t Have to be Annoying

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Five Favorite Books of All Time

Know Your People: How Client Avatars Transform Your Copywriting

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What is Copywriting?

A FREE NOTION DASH/JOURNAL

Unearthing: uncover your brand

Download a free journaling guide to push back the layers of your ideas and all the versions your business HAS been and uncover the real, current heart of it all.